Toyota Prius: Pre-collision

The all-new Prius pre-collision system can detect a potential impact before you do.

But i think of the latest car of  Toyta recalls.

Advertising Agency: Saatchi & Saatchi, Toronto, Canada

Creative Director: Brett Channer

Art Director: Basil Douglas Cowieson

Copywriter: Tal Wagman

Account Director: Bryan Weir

Digital Composition: Basil Douglas Cowieson

Published: December 2009